Doctor of Business Administration (DBA)

Programme Description:

As the highest academic degree in the field of business administration, the DBA program aims to cultivate “scholar-type entrepreneurs” and “researcher-type executives.” It focuses not only on the application of management practices but also emphasizes the reflection, consolidation, and theoretical creation based on these practices. Under the guidance of top-tier supervisors, participants will conduct in-depth research on strategic and forward-looking complex problems facing their own enterprises or industries. Through rigorous social science research methods, they will produce original research that contributes new knowledge and solves real-world business problems, becoming industry leaders capable of influencing their sectors and even business thinking.
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Programme Philosophy and Objectives​

Programme Philosophy and Objectives​:

This programme is specifically designed to provide a rich learning experience for professionals who aspire to pursue a postgraduate qualification and enhance their problem solving skills and develop research expertise.

 

DBA Curriculum System:

Our curriculum design abandons the traditional long-semester dispersed teaching model in favor of a highly condensed modular immersive learning (Block Teaching) approach and Blended Learning (combining online and offline elements), greatly facilitating senior participants in efficiently balancing work and study.

The DBA curriculum builds upon the MBA knowledge framework and is more research-oriented, cutting-edge, and critical. Terms like “Contemporary Perspectives,” “Strategic,” and “Decision” in the course titles highlight its characteristics of leading trends and shaping the future.

Research-Driven Curriculum:

All courses are designed to guide participants from being practitioners to becoming researchers who combine practice and theory. For example, Contemporary Perspectives in Human Resource Management does not teach traditional HR modules but explores frontier issues such as agile organizations, talent ecosystems, and the economics of well-being.

In-Depth Seminar Discussions:

Utilizes small-class, seminar-style teaching. The professor’s role is more like a facilitator and catalyst for intellectual(collision – often translated as exchange or debate in this context). Participants must contribute cases based on real problems from their own enterprises and engage in co-creation; the classroom itself is a high-level management seminar.

Integration of Original Research:

From the first semester, the requirements for Research Methods courses are far higher than at the MBA level, directly preparing for the doctoral dissertation proposal and research. Participants’ research work proceeds simultaneously with their coursework, each reinforcing the other.

Number Course Teaching content Credit Teaching Weeks Online Class Hours Offline Class Hours
1 Contemporary Perspectives in Human Resource Management Explores new paradigms of talent management and leadership challenges under trends like globalization, digitalization, and generational changes. 4 5-8 32 32
2 Business Economics Delves into industrial evolution(patterns/rules), theory of the firm, institutional economics, and enterprise strategic adjustments under macroeconomic cycles. 4 5-8 32 32
3 Strategic Marketing Management  Focuses on global branding, sustainable marketing, data-driven precision marketing strategies, and business model innovation. 4 9-12 32 32
4 Financial and Accounting Decision-Making Concentrates on decision analysis for advanced financial topics such as corporate governance, mergers and acquisitions, capital market operations, and private equity. 4 9-12 32 32
5 Innovation and Entrepreneurship Focuses not only on startups but also on internal entrepreneurship within established enterprises, second-curve innovation, and strategies for building corporate ecosystems. 4 13-16 32 32

 

Program Faculty:

 

  • Top-Tier Faculty: The teaching faculty are senior professors and doctoral supervisors with profound academic attainments and extensive corporate consulting experience. They are not only knowledge transmitters but also mentors on the research path and lifelong advisors in business. Currently, faculty are allocated according to elite standards, ensuring high-level teacher-student interaction and guidance quality.
  • Personalized Dissertation Supervision:Each participant is assigned a supervision team composed of experienced doctoral supervisors for one-on-one guidance throughout the process, ensuring the research topic has theoretical depth and can provide practical solutions for business practices.
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Entry Requirements:

  • Master’s Degree in any discipline

 

  • Postgraduate/Doctor language requirements: IELTS 6.0, TOEFL 60, Link 169, Pearson 59, MUET BAND 4

 

Assessment : Case Study, Presentation, Exam, Project Consultancy, Thesis, Dissertation.

Delivery Mode :Lectures, Case Studies, Presentation, Consulting Work and Academic Research

 

The school has established a complete education system from undergraduate to doctoral level. The curriculum is fully aligned with international standards and all courses are taught in English.

Contact Info

Office Hours

Monday to Friday: 8:00 am - 5:00 pm.

Closed on Saturdays, Sundays and public holidays.

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